Published: 2017-02-07
Foreword to the Special Edition on Thought Leadership for Public Relations
Natasha Tobin
A Look into the Future of Crisis Messaging
Natalia Kaczmarek
Pay to Play: Are Blogger Relations Damaging a Fundamental Aspect of PR Practice?
Charlotte Fleckney
Without Proper Regulation, is Corporate Social Responsibility just a Public Relations Tool?
Vivien Lebbon
Reaching Generation Z: Harnessing the Power of Digital Influencers in Film Publicity
Lydia Dunkley
Public Relations: The Missing Piece of the Puzzle the PR Value Debate
Ellie Goodwin
How Digital PRs can Overcome the Ad Blocker and Engage Consumers Who Hate Sponsored Content
India Francesca Cane
From Greenwashing Machine to Mean Green Sustainable Machine: Recommendations For Building Credibility in CSR Communications
Ieva Severinaite
“It’s Not All About the Money…â€
Ivet Popova
Forget Traditional PR: Build your Brand through the Affiliate Channel
Molly Lediard
The Power of Consumers and Unforgettable Experiences: Why PR Practitioners Should Abandon the Traditional
Olivia Simpson
A PR Letter from Bulgaria
Stilyana Podmolova
Snapchat, the Platform to Re-Engage UK Youth Voters?
Seth Warner